MYPE-Navigator: A Scalable Web-Based Financial Literacy Platform for Micro and Small Enterprises
Design, Implementation, and Empirical Validation in Emerging Economies
Received: 7 October 2025 | Revised: 9 November 2025 and 15 November 2025 | Accepted: 17 November 2025 | Online: 11 December 2025
Corresponding author: Jose Santisteban
Abstract
Financial literacy is a decisive driver of the sustainability and competitiveness of Micro and Small Enterprises (MSEs), especially in emerging economies where access to tailored training is limited. This paper introduces MYPE-Navigator, a scalable web-based platform that strengthens financial competencies through interactive modules, gamification, and partnerships with institutions. The platform was developed in three phases: (i) conceptual modeling, (ii) modular, cloud-based implementation, and (iii) empirical validation via a quasi-experimental design. Fifty MSE owners participated and were assigned to the control and experimental groups; expert reviews and usability tests using the System Usability Scale (SUS) complemented the evaluation. The results show a 19.47% gain in financial knowledge for the experimental group and a SUS score of 90.37, exceeding standard benchmarks. Compared with existing solutions, MYPE-Navigator integrates communication tools, reward mechanisms, and context-specific content designed for Latin American MSEs, with strong potential for adaptation to other regions. This study contributes to the literature by demonstrating the effectiveness of LMS-based interventions in improving financial literacy in informal and resource-constrained business settings.
Keywords:
digital financial education, micro and small enterprises, educational technology, platform, learning management systemDownloads
References
B. Widagdo and C. Sa’diyah, "Business sustainability: Functions of financial behavior, technology, and knowledge," Problems and Perspectives in Management, vol. 21, no. 1, pp. 120–130, Jan. 2023. DOI: https://doi.org/10.21511/ppm.21(1).2023.11
N. Anshika, A. Singla, and G. Mallik, "Determinants of financial literacy: Empirical evidence from micro and small enterprises in India," Asia Pacific Management Review, vol. 26, no. 4, pp. 248–255, Dec. 2021. DOI: https://doi.org/10.1016/j.apmrv.2021.03.001
"SMEs and entrepreneurship," OECD. https://www.oecd.org/en/topics/smes-and-entrepreneurship.html.
N. A. Da Silva, J. L. Abreu, C. Orsolin Klingenberg, J. A. V. Antunes Junior, and D. P. Lacerda, "Industry 4.0 and micro and small enterprises: systematic literature review and analysis," Production & Manufacturing Research, vol. 10, no. 1, pp. 696–726, Dec. 2022. DOI: https://doi.org/10.1080/21693277.2022.2124466
R. Culebro-Martínez, E. Moreno-García, and S. Hernández-Mejía, "Financial Literacy of Entrepreneurs and Companies’ Performance," Journal of Risk and Financial Management, vol. 17, no. 2, Feb. 2024, Art. no. 63. DOI: https://doi.org/10.3390/jrfm17020063
J. R. K. Kamdjoug, "Change management and digital transformation project success in SMEs located in the Democratic Republic of the Congo," Journal of Enterprise Information Management, vol. 37, no. 2, pp. 580–605, Apr. 2024. DOI: https://doi.org/10.1108/JEIM-09-2022-0340
J. Wang et al., "The Impact of Digital Inclusive Finance on SME Innovation," Sustainability, vol. 17, no. 8, Apr. 2025. DOI: https://doi.org/10.3390/su17083633
A. Johri, M. Asif, P. Tarkar, W. Khan, Rahisha, and M. Wasiq, "Digital financial inclusion in micro enterprises: understanding the determinants and impact on ease of doing business from World Bank survey," Humanities and Social Sciences Communications, vol. 11, no. 1, Mar. 2024, Art. no. 361. DOI: https://doi.org/10.1057/s41599-024-02856-2
H. Han and X. Gu, "Linkage Between Inclusive Digital Finance and High-Tech Enterprise Innovation Performance: Role of Debt and Equity Financing," Frontiers in Psychology, vol. 12, Dec. 2021, Art. no. 814408. DOI: https://doi.org/10.3389/fpsyg.2021.814408
W. Uthaileang and S. Kiattisin, "Developing the capability of digital financial literacy in developing countries: A Case of online loan for small entrepreneurs," Heliyon, vol. 9, no. 12, Dec. 2023, Art. no. e21961. DOI: https://doi.org/10.1016/j.heliyon.2023.e21961
R. Graña-Alvarez, E. Lopez-Valeiras, M. Gonzalez-Loureiro, and F. Coronado, "Financial literacy in SMEs: A systematic literature review and a framework for further inquiry," Journal of Small Business Management, vol. 62, no. 1, pp. 331–380, Jan. 2024. DOI: https://doi.org/10.1080/00472778.2022.2051176
C. E. Widjayanti, W. R. Adawiyah, and Sudarto, "Financial literacy innovation is mediated by financial attitudes and lifestyles on financial behavior in MSME players," Journal of Innovation and Entrepreneurship, vol. 14, no. 1, May 2025, Art. no. 57. DOI: https://doi.org/10.1186/s13731-025-00525-5
Rulinawaty et al., "Investigating the influence of the updated DeLone and McLean information system (IS) success model on the effectiveness of learning management system (LMS) implementation," Cogent Education, vol. 11, no. 1, Dec. 2024, Art. no. 2365611. DOI: https://doi.org/10.1080/2331186X.2024.2365611
M. Cannistrà et al., "The impact of an online game-based financial education course: Multi-country experimental evidence," Journal of Comparative Economics, vol. 52, no. 4, pp. 825–847, Dec. 2024. DOI: https://doi.org/10.1016/j.jce.2024.08.001
D. Schwartz, R. Bar-El, and D. J. Bentolila, "Adapting Reverse Mentoring Strategy to SMEs: A New Pilot Model Implemented in Brazil," Sustainability, vol. 14, no. 15, Aug. 2022, Art. no. 9515. DOI: https://doi.org/10.3390/su14159515
S. Taskin, A. Javed, and Y. Kohda, "Creating Shared Value in Banking by Offering Entrepreneurship Education to Female Entrepreneurs," Sustainability, vol. 15, no. 19, Oct. 2023, Art. no. 14475. DOI: https://doi.org/10.3390/su151914475
P. Rodríguez-Lesmes, L. H. Gutiérrez, J. C. Urueña-Mejía, A. F. Ortiz, I. D. Medina Rojas, and M. Romero, "The role of local promoters in helping microentrepreneurs engage in digital business training," Eurasian Business Review, vol. 15, no. 1, pp. 205–242, Mar. 2025. DOI: https://doi.org/10.1007/s40821-025-00293-y
X. Picon, C. Palpan, and J. Santisteban, "Mype Navigator System for Teaching Financial Education to Micro and Small Enterprises," in 2025 Joint International Conference on Digital Arts, Media and Technology with ECTI Northern Section Conference on Electrical, Electronics, Computer and Telecommunications Engineering (ECTI DAMT & NCON), Nan, Thailand, Jan. 2025, pp. 1–5.
"ABC del BCP," BCP. https://www.viabcp.com/abcdelbcp.
D. Mauricio et al., "Electronic Health Record Interoperability System in Peru Using Blockchain," International Journal of Online and Biomedical Engineering (iJOE), vol. 20, no. 03, pp. 136–153, Feb. 2024. DOI: https://doi.org/10.3991/ijoe.v20i03.44507
Y. Thamilarasan, R. R. Raja Ikram, M. Osman, L. Salahuddin, W. Y. W. Bujeri, and K. Kanchymalay, "Enhanced System Usability Scale using the Software Quality Standard Approach," Engineering, Technology & Applied Science Research, vol. 13, no. 5, pp. 11779–11784, Oct. 2023. DOI: https://doi.org/10.48084/etasr.5971
C. Palpan and X. Picon, "MYPE-Navigator usability evaluation responses.xlsx," Google Docs. https://docs.google.com/spreadsheets/d/1SI_Q68fnF-RX5TWRV6_nSKGjJ8139vhj/edit?usp=sharing&ouid=109319240555505481365&rtpof=true&sd=true&usp=embed_facebook.
Jeff Sauro, "5 Ways to Interpret a SUS Score – MeasuringU." https://measuringu.com/interpret-sus-score/.
Downloads
How to Cite
License
Copyright (c) 2025 Xiomara Picon, Claudia Palpan, Jose Santisteban

This work is licensed under a Creative Commons Attribution 4.0 International License.
Authors who publish with this journal agree to the following terms:
- Authors retain the copyright and grant the journal the right of first publication with the work simultaneously licensed under a Creative Commons Attribution License that allows others to share the work with an acknowledgement of the work's authorship and initial publication in this journal.
- Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal.
- Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) after its publication in ETASR with an acknowledgement of its initial publication in this journal.
